MAZDA Philippines commemorates the iconic Japanese brand’s 100th Anniversary this 2020 with the limited release of Mazda3 and Mazda MX-5 100th Anniversary Special Edition models in the country. Only 15 examples for the Mazda3, and 24 for the Mazda MX-5, will be made available to customers in the Philippines to mark this historic milestone.
Inspired by the Mazda R360 Coupe, the marque's first passenger car model, the 100th Anniversary Special Edition models sport a Snowflake White Pearl finish with red seats and floor carpets. The two-color retro motif represents the brand’s dream and Never Stop Challenging spirit that have been passed on from one generation to the next since the company’s inception as a cork manufacturer a century ago.
“For 100 years now, Mazda has remained true to its promise of making cars that defy convention,” shares Mazda Philippines president and CEO, Steven Tan. “As we celebrate a century of manufacturing, design, and engineering expertise, we also would like to thank our customers by letting them commemorate this milestone with us.” Tan adds, “By making these 100th Anniversary Special Edition models available in the Philippines, Mazda acknowledges the passion of our loyal customers. We wish to thank them for allowing us to create unique products that continue to brighten their lives.”
A special Mazda 100th Anniversary Logo combines the original corporate logo layout of Toyo Cork Kogyo and today’s modern Mazda wing brand symbol. This logo is embossed on the seat headrests, the wheel center caps and the key fobs of each commemorative model. While Mazda 100th Anniversary badges embellish the fender wings and floor mats.
With these commemorative details, owners will surely be reminded of Mazda’s rich heritage and its long-time commitment to contribute to the world through engineering.
Only 700 units of various 100th Anniversary Special Edition Mazda models will be produced and sold around the world. With the coming arrival of 15 Mazda3 and 24 Mazda MX-5 commemorative models in the Philippines, the privileged few who will revel in the honor of celebrating a century of engineering innovation, design heritage, and driving passion with Mazda will surely be rewarded with a stunning collector’s masterpiece that is a hundred years in the making.
A Tribute to 100 Years of Design and Innovation
A car for the people, honed with cutting-edge technology. A fulfillment of many a drivers’ dreams and aspirations. Today’s Mazda3 is the modern-day interpretation of the dream that made the Mazda R360 Coupe possible.
With more than 6 million units sold globally since 2003, and more than 20,000 sold in the Philippines, the Mazda3 continues to be one of the most notable nameplates for pushing the envelopes of design, engineering, innovation, and direction for the brand.
Aside from the 100th Anniversary Special Edition adornments, the Mazda3 commemorative models are garnished with white interior trims and high-gloss black wheels to further set it apart from other variants.
Recognized with the World Car Design of the Year Award for 2020, the Mazda3 represents the pinnacle of Mazda’s Evolved Kodo: Soul of Motion design language. By resonating the Japanese aesthetic of less is more, the Mazda3 brings the brand back to its roots as a Japanese company rooted in a culture of simplicity and elegance.
Priced at P1,570,000 with an optional Mazdaspeed body kit for Php 75,000, the Mazda3 100th Anniversary Special Edition is a true representation of a century’s commitment to human-centric design and a rich heritage borne of culture and passion. It is the everyday collectable for the most loyal of Mazda fans.
Engineered to Celebrate Driving
When Mazda set forth to create a lightweight sports car in the 1980s, it not only benchmarked the classic roadster design but also the inherent freedom driving one entails. With this industry-changing model, Mazda’s horse and rider as one philosophy, Jinba Ittai, came to the fore.
Since its introduction in 1989, the Mazda MX-5 has become the symbol of pure, unadulterated driving. With over one million units sold, it has earned the reputation as the most popular sports car in the world.
And in 2016, the fourth-generation MX-5 was recognized by esteemed motoring journalists around the world as the World Car of the Year and World Car Design of the Year winner. This was the first time in the World Car Awards’ 16-year history that one model topped both awards in the same year. It was a historic achievement that earned the MX-5 its flagship status for the brand.
Thirty years, four generations, numerous awards, and more than a million smiles later, the Mazda MX-5 continues to be the iconic roadster that everybody loves. With its unassailable reputation as a true sports car for the driving enthusiast, the Mazda MX-5 continues to epitomize the values and ideals Mazda has nurtured over the past century.
As a nod to the Mazda R360 Coupe, the MX-5 100th Anniversary Special Edition glimmers with its Snowflake White Pearl finish and Cherry Red Soft Top fabric. Both cars embody Mazda’s challenger spirit and unrelenting dream to provide vehicles that brighten people’s lives.
The Mazda 100th Anniversary logo is embossed on the special edition MX-5’s Red Nappa Leather seat headrests and key fobs. Other commemorative embellishments include red carpets and floor mats to complete the two-tone retro theme, special Mazda 100th Anniversary badges on its front fenders and mattings, and the bright silver 17-inch wheels with the Mazda 100th Anniversary logo center caps. All these come together as the embodiment of the cherished ideals of the century-old Japanese brand.
The 24 examples of the commemorative roadster to be made available in the Philippines are equipped with the latest 2-liter Skyactiv-G motor producing 184PS and 205Nm of torque. They all feature a 9-speaker Bose® Sound System along with top-of-the-line features currently available in the MX-5.
The Mazda MX-5 100th Anniversary Special Edition will be available as an open-air Soft Top with automatic transmission priced at P2,335,000. It will also be available as a stylish Retractable Fastback with either a manual transmission for Php 2,390,000, or an automatic transmission for P2,480,000.
Nurturing the Challenger Spirit
In 1920, Toyo Cork Kogyo Co. Ltd, a company that produced cork in Hiroshima, Japan, laid the foundation for a brand that represents the finest ideals of Japanese manufacturing. The seeds of Mazda Motor Corporation had been planted.
Born out of the resiliency and courageous grit of its home city, Mazda became an essential partner in rebuilding a war-ravaged Hiroshima. With its three-wheeled trucks known as the Mazda-Go, the city was able to brandish its challenger spirit and rise from the ashes to become a leading industrial hub of the Japanese economy.
Mazda’s role to rebuild a nation evolved into manufacturing instruments of mobility for the developing nation. This culminated in its first passenger car, the Mazda R360 Coupe.
Sold in the ‘60s, the Mazda R360 Coupe laid the groundwork for a unique corporate philosophy that would see Mazda build, innovate, and defy convention in car design and manufacturing. The lightweight automobile was advanced, it broke industry convention and heralded the future of Mazda automotive engineering prowess for passenger cars. This same philosophy has been at the heart of every Mazda vehicle development since then.
Innovation at the Heart of Every Mazda
Defying convention is not new to Mazda. In 1967, Mazda unveiled the Cosmo Sport 110S, the first volume production rotary engine-powered sports car. After years of research and development on an engine technology that no other brand believed in, Mazda engineers were able to harness the potential of the rotary engine. A range of cars and commercial vehicles driven by this groundbreaking technology was born, ensuring the brand’s presence in the annals of automotive history.
In 1991, after 18 years of competing in the highest level of sports car racing, Mazda took the overall win in the prestigious 24 Hours of Le Mans with the rotary-powered Mazda 787B. For the next 27 years, Mazda held the title as the only Japanese brand to have ever won the race cementing its place in history as a brand known for innovation and perseverance.
Whatever the odds, Mazda engineers have continued to create cars that push the boundaries of design and engineering. This is the Mazda legacy borne out of 100 years of embracing a trailblazing culture and a passion to elevate the norm.
Re-engineering the Automobile
Since 1920, an emotional connection to the people has been at the core of every Mazda product. Every automobile Mazda creates aspires to stir the emotions. To bond with the driver. To coexist with a mobile society and to ensure environmental sustainability.
Today, Mazda Motor Corporation is committed to invest in research and development as its duty to future generations. Driven by passion, the brand is focused on enriching its customers’ lives with its newfound focus on premium design, build quality, and performance. After a century of accepting and facing challenges, Mazda is now set on continuing the journey to reinvent itself as a first-class brand. As it continues to put humans at the center of each design direction, Mazda will continue making cars that create an emotional bond between man and machine. It remains determined to build products that will withstand the test of time.
Bermaz Auto Philippines, Inc. (Mazda Philippines) is the exclusive distributor of Mazda vehicles and parts in the Philippines.
Mazda Philippines’ exemplary after-sales service record has been ranked #1 in the industry twice--in the 2016 and 2019 J.D. Power Customer Service Index Study.
There are 20 Mazda 3S dealerships located across the Philippines and Metro Manila–Mazda Greenhills, Mazda Pasig, Mazda Quezon Avenue, Mazda North EDSA, Mazda Makati, Mazda Alabang, Mazda Cavite, Mazda Sta. Rosa, Mazda Pulilan, Mazda Pampanga, Mazda Dagupan, Mazda Cabanatuan, Mazda Tarlac, Mazda Negros, Mazda Cebu, Mazda Iloilo, Mazda Cagayan De Oro, Mazda Davao, Mazda Butuan and Mazda General Santos.
AS the country’s economy slowly reopens, most businesses are still required to comply with safety standards, observe social distancing, and conduct rapid testing for employees to keep facilities COVID-free. Around the world, the majority of companies are diversifying their business models to accommodate shifts in consumer behavior and the increase in online transactions.
To help meet the growing demand for localized sourcing and distribution services, Globe Business teamed up with XDE Logistics—formerly known as Ximex Delivery Express Inc., to support its digital transformation through various ICT solutions.
The enterprise arm of Globe provided the business with postpaid lines and G Suite licenses to streamline communications and enable real-time coordination among XDE Logistics’ employees. Aside from these, Globe supplied XDE Logistics with SMS credits to complement its application programming interface platform, so they can send text updates to customers.
“Logistics companies play a valuable role in keeping supply chains and the economy going throughout this pandemic. They provide access to essential goods—bridging the gap between local manufacturers, sellers, and customers. Their services make it easier for people to remain indoors, hence decrease the risk of contracting the virus,” shared Peter Maquera, Senior Vice President for Globe Business. “We understand how significant the industry is to everyone. We’re glad that XDE Logistics trusted us to help them with their digital transformation, in line with their goal of providing outstanding services that Filipinos deserve.”
XDE Logistics continues to scale up its operations in over 40 strategic branches across the Philippines. To enable this expansion, Globe Business provided Direct Internet Access and Business WiFi for stable and reliable connections in its critical sites, as well as equipped XDE Logistics with Check Point cybersecurity to protect customer data that goes through its systems up to devices used in the cargos and by freight handlers.
“The boom of the e-commerce industry has a domino effect on logistics businesses. Initially, some of our main hubs were not fully equipped to handle the sudden increase in demand for our services. We realized that we needed to upgrade our internet, leverage on productivity and communication tools for faster process fulfillment, and fortify our cybersecurity to ensure that information shared by our e-commerce partners remains safe,” shared Jun Mercader, Digital Transformation Senior Consultant of XDE Logistics. “Globe Business was a great support in empowering us to modernize our IT infrastructure from the ground up so that we can continue to provide streamlined services for our local and global customers.”
XDE Logistics, which started out as a local produce shipping business in Cagayan de Oro, has expanded into a global brand that pairs streamlined logistics with in-house developed applications. The company is set on its vision to support the growth of businesses by making supply chains seamless through digitally-enabled services.
In the same way, Globe Business assists companies in maximizing ICT solutions to drive digital transformation in the Philippines. Globe believes that as more businesses set their digital initiatives in motion, more Filipinos can gain access to essential services—providing them with choices, solutions to challenges, and ways to find delight in life.
ROBOTIC transporters are not far in Hino’s mind when it developed the Flatformer--a flexible, driverless, mobility concept truck.
This concept vehicle will provide endless personalities and it will change the transportation of goods and people. services to include even operations.
This is exactly how Hino Motors, one of Japan’s leading manufacturer of commercial vehicles, presented its “Flatformer” concept vehicle. On display at Hino’s booth as the Tokyo Motor Show 2019, it is most innovative execution, and is listed as the “battery-electric model truck of the future.”
With a cargo hold composed of stacked storage boxes that could be sorted out using a swapping mechanism that works like a kid’s slide puzzle, the system would help parcel delivery companies to sort, load and deliver goods more efficiently. But that is just one concept.
Multi-passenger mini-transporters could be the future of the Philippine jeepney. The next generation food truck, a mobile health center, a moving call center, an on-the-scene hospital during disasters or even a mobile massage and spa center. The possibilities are endless because the Flatformer is basically an open-source design.
Its skills and strength comes from two main components.
First, is the unique rigid chassis that cleverly carries the whole weight of the vehicle while, spreading the weight of its load over the width of the frame.
The second is the compact modular technology of the drivetrain wherein entire components reside within the wheel housing. This innovative idea takes away component parts such as the axle, leaf springs, shock absorbers, and driveshaft from taking up needed space. Instead, a single part with the electric motor, suspension and brakes, and electronic controls enclosed, are mounted to the sides of the frame to create the fully flat chassis.
“The idea is to produce only one form of truck bed upon which businesses can change or customize what they put on it depending on what they need or what services they offer at that moment. It is like changing the personality of the vehicle when it is demanded by the customer. Also, there is no need for a driver, thus no need for a front cab. It will all be autonomous,” Kunihiko Watanabe of Hino’s Future Project Group, Corporate Design Division explained.
The FlatFormer is seen as the innovative solution that can change the concept of cargo mobility. Since it will be made available based on a subscription, instead of a leasing model, companies need not purchase it, but instead pay Hino a fee for the use of the vehicle when needed. This cuts down the cost of maintenance to almost nothing. And like any normal subscription service, payment is per use.
“The idea of the Flatformer is for greater efficiency. It will make the mobility of people and goods, not also faster, but also relatively cheaper because of lower capital outlay over the long term. Since Hino owns the running machine, there is no need to invest in the hardware itself,” Watanabe explains.
It can evolve mobility to whatever is needed at a particular moment—an important characteristic of the digital age where both personalization and immediate gratification are success determinants. Operated entirely by a connected network, possibly a Cloud service, the movement of each vehicle can be tracked, traced and run autonomously. It can even be programmed in conjunction with other Flatformers on the road.
Since it is a mobile space that delivers services directly it can also be reconfigured quickly if there is a big demand for transporting people such as during rush hour, for example, more can be deployed to do that service.
For commuters, it can also be the “last mile” carrier that can hook up with bigger buses or even trains. Theoretically, passengers can step on-board the mini-bus connected by a small platform even while in motion.
“This is the excellent value that the Flatformer can provide. It becomes efficient in cost and operation so that businesses can focus on making customers happy, or providing good services. Hino’s presentation of the Flatformer shows our vision of creating a sustainable and people-focused future by reinventing the concept of mobility to deliver new value,” Watanabe added.
Though the production versions of the Hino Flatformer is most likely years away, Watanabe says that the demands of the market both in Japan and globally can accelerate the development of autonomous driving transporters and Hino is ready when that happens.
Hino Motors Japan President and CEO
Transporting Happiness Everyday! Hino's mobility concept is a driverless, electric-powered transport platform.
INNOVATION is nothing new to Jollibee. The fast-food company has introduced many management systems and technologies that has made their line up of food even more delicious.
Jollibee, everyone’s well-loved red bee, gives people more reasons to be joyful as it shifts to a more environmentally friendly way of delivering your favorite meals!
In partnership with ECOS Environmental Foundation, Inc. which seeks to achieve environmentally sustainable development, and together with the Department of Transportation, Jollibee is taking the lead in revolutionizing environmentally conscious transportation for delivery. The company is launching its initial fleet of E-bikes, the first road-legal E-bikes in the country, in its bid to reduce its carbon footprint and impact to the environment.
“We’re extremely thrilled and proud to partner with Jollibee in this positive undertaking”, said Shinsuke Kawauchi of ECOS Environment Foundation Inc. and Environmentally Sustainable Technology Development Inc (ESTD). “With the amount of deliveries that Jollibee riders do within the day, shifting to the use of E-bikes can play a huge role in making their operations more sustainable and efficient, by reducing environmental impact thanks to zero emissions.”
Made and assembled in Japan, the Jollibee Delivery E-bikes—to be first rolled out in three branches: Jollibee Emerald Avenue (Ortigas Center, Pasig), Jollibee BGC Triangle (BGC, Taguig), and Jollibee Molino (Cavite)—are lightweight, do not need gasoline or fuel, and come equipped with E-push technology, making it easier to ride in rough terrain or even steep slopes.
In addition, when compared to traditional motorcycles, the Jollibee Delivery E-bikes have a longer motor lifespan of 15 to 20 years, a 4 to 5-year battery life, are noise-free and run with zero CO2 emissions. Thus, long-term operational costs are made cheaper, more economical, and eco-friendly.
By rolling them out in bustling CBDs, Jollibee aims to reduce emissions in an ever-crowded metropolis, playing an important role in mitigating climate change.
“We at Jollibee acknowledge the role that companies need to play in affecting positive change. We’re happy to share that we are piloting various initiatives, one of which is the use of E-bikes for Jollibee Delivery, to drive eco-friendly efforts in the country,” says Mario Malalis, Integrated Back-end Delivery Director of Jollibee National Business Channels.
After its pilot run, Jollibee plans to eventually replace its existing motorcycle fleet with the E-bikes. “Yes, it’s a small step, but a necessary one as we continue to come up with more ways to help care for our environment. We’re also looking at launching other eco-friendly initiatives in the near future,” added Malalis.
To be initially rolled-out in three branches: Jollibee Emerald Avenue (Ortigas Center, Pasig), Jollibee BGC Triangle (BGC, Taguig), and Jollibee Molino (Cavite), these E-bikes are lightweight, do not need gasoline or fuel, and come equipped with E-push technology, making it easier to ride in rough terrain or even steep slopes. Moreover, compared to traditional motorcycles, the Jollibee Delivery E-bikes have a longer motor lifespan of 15 to 20 years, a 4 to 5-year battery life, are noise-free and run with zero CO2 emissions resulting in true operational efficiency.
Photo shows Jollibee introducing its new E-bike delivery motorcycle. With the goal of reducing their carbon footprint and the overall environmental impact of their operations, Jollibee recently signed a memorandum of agreement (MOA) with ECOS Environment Foundation, Inc., as it takes the lead in revolutionizing the use of E-bikes for their delivery fleet.
The new delivery E-Bike. (From left to right) Jollibee Philippines Head of Channels and Kids Marketing Charisse Sumulong, Jollibee Foods Corporation Integrated Back-end Delivery Director Mario Malalis, ECOS Environment Foundation Inc Secretary General and Environmentally Sustainable Technology Development (ESTD) Inc. Managing Director Shinsuke Kawauchi, and ECOS and ESTD Director for Special Proje
Jollibee Philippines Head of Channels and Kids Marketing Charisse Sumulong, Jollibee Foods Corporation Integrated Back-end Delivery Director Mario Malalis, ECOS Environment Foundation Inc Secretary General and Environmentally Sustainable Technology Development (ESTD) Inc. Managing Director Shinsuke Kawauchi, and ECOS and ESTD Director for Special Projects and Business Development Norberto De Jesus
The all-new Jollibee electric delivery motorcycle.
LALAMOVE, the leading on-demand delivery app, has partnered with one of the leading motorcycle dealers in the country, Transcycle and Powercycle, to provide motorcycle financing plus discounted spare parts, engine oil, and after-sales services to benefit more than 30,000 partner drivers in Luzon and Cebu.
Through the partnership, Lalamove partner drivers can now acquire and upgrade their motorcycles and choose from a wide variety of motorcycle brands — Honda, Kawasaki, Suzuki, and Yamaha. Lalamove partner drivers can also enjoy lower down payments and faster approval with easier requirements, coupled with the efficient after-sales services Transcycle and Powercycle can provide.
Big discounts on spare parts, motorcycle accessories, and engine oil and services will also be extended to Lalamove partner drivers. This is available in over 35 Transcycle and Powercycle branches covering Greater Manila and Cebu, which are key areas where Lalamove currently operates.
“Aside from the nationwide coverage which is a first for us, what’s great about this partnership is that both full-time and part-time partner drivers have ease of availment as they don’t need to show a pay slip or go through a stringent and rigorous process to get a new motorcycle unit,” shares Dannah Majarocon, Managing Director of Lalamove. “This shows that Lalamove is not only a platform that provides countless opportunities to earn, but also a platform that provides the best benefits by partnering with companies like Transcycle and Powercycle,” she added.
“We believe this is the perfect partnership since we share Lalamove’s vision of enabling and empowering drivers. In Transcycle, we are your ‘Kasabay sa Tagumpay ng Buhay.’ We believe we are embodiments of hope and inspiration, and that everyone who patronizes our products and services in Transcycle and Powercycle will truly be living up to this vision with us,” said Tirso Arnado, Vice President for Sales and Collection of Transcycle and Powercycle. “By providing exclusive discounts for sales, services, and spare parts, we become a one-stop shop for all your motorcycle needs, giving Lalamove partner drivers peace of mind while on the road,” he added.
Transcycle carries the brands Honda, Kawasaki, Suzuki, and Yamaha, while Powercycle is an exclusive 3S shop of Honda. As part of the partnership, they are offering free change oil service and minor tune-up to all Lalamove-registered motorcycles at all participating Metro Manila branches until August 2019.
PHOTO ABOVE: (from left to right) Christina Tolentino, Institutional Sales Manager of Transcycle & Powercycle; Tirso Arnado, Vice President for Sales and Collection of Transcycle & Powercycle; Dannah Majarocon, Managing Director of Lalamove; Akiko Sumulong, Strategic Partnerships Manager of Lalamove
Lalamove is an on-demand logistics company in Asia that matches users and drivers to provide same-day delivery and courier services. To date, the Lalamove delivery platform is present in over 140 cities across Southeast Asia.
Gentrade International Philippines, Inc. (GIPI) operates under the trade name of Transcycle and is one of the leading motorcycle dealers in the countr.
Powercycle, is an exclusive 3S (sales, services, & spare parts) shop of Honda. Today, Transcycle and Powercycle have more than 200 branches in key cities and municipalities nationwide, providing motorcycle sales and financing, spare parts, accessories, engine oils, and after-sales services.
The Farad is a Chinese made three seater all electric vehicle. It has 4 wheel disc brakes, a 45KW engine and a metal frame with a plastic body.
The Mitsubishi i-MiEV or Mitsubishi innovative Electric Vehicle is a five-door hatchback pure electric car with examples already running in the country.
Named after the most powerful of the Chinese dynasties, the The BYD Tang is a plug-in hybrid compact crossover based on the BYD S6.
Nissan was the first car company in the Philippines to publicly announce the inclusion of an all electric vehicle, the Leaf in its product portfolio.
In the Philippines, when you talk about batteries, you say Motolite. For the past many EV summits, the country's premiere battery maker has been a standard.